As any busy valuer knows, cancellations are a big problem in the world of estate agency. With each market appraisal having a marketing cost of over £200 per appointment, cancellations eat into valuable resources.
But getting better attendance could be as simple as a reminder.
Numerous studies suggest that as many as 80–90% of people have a positive attitude to receiving a reminder that jogs the memory.55,79,145,200
Acaboom’s new Instant Reminders focuses on two key areas:
-Ensuring clients read and engage with their pre appointment presentation, so they are less likely to cancel
-Ensuring clients also read and review their marketing proposal, so they are more likely to instruct.
With the latest release of Acaboom’s Instant Reminders, non reading clients get a reminder after 2 days that their presentation or proposal is waiting for them.
Often, the intention to review a proposal is delayed not through lack of interest, but simple forgetfulness and a busy life. (Anyone who’s spent an hour writing up the perfect shopping list – only to get to the shop to release they didn’t bring it with them understands how important reminders are!)
Acaboom ensures that agents can serve a professional presentation and marketing proposal – but goes one step further to bettering the valuer’s chances of getting that all important engagement.
Why not speak to us today about how it works?